Eric Ries

Entrepreneur and Author of "The Lean Startup" 

Entrepreneur and New York Times Bestselling Author, ERIC RIES, is best recognized for pioneering the Lean Startup movement, a new-business strategy which maximizes a company's potential by allocating and improvising their resources as efficiently as possible. When Crown Business published Erics first book, The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Business, it became an instant standard blueprint and bestseller for entrepreneurs and start-ups around the world. Eric is also a leading Silicon Valley and business blogger with his posts and advice having been featured in Reuters, CNBC, MSNBC, The Wall Street Journal, TechCrunch, The New York Times, Inc. Magazine, Forbes and Wired Magazine. He regularly hosts sold out conferences and advises the Lean Startup Machine workshop series which is now in over 20 cities.

With an innate ability to turn some of the most complex ideas into something thats more direct and comprehensible, Eric understands how to advise and guide start-ups through the turbulent and unpredictable birth of a new and exciting business because hes been through it himself several times.

Eric serves on the advisory board of a number of technology startups, and has consulted to new and established companies as well as venture capital firms. In 2010, he was named entrepreneur-in-residence at Harvard Business School and is currently an IDEO Fellow. Previously he co-founded and served as CTO of IMVU, his third startup. In 2007, BusinessWeek named him one of the Best Young Entrepreneurs of Tech. In 2009, he was honored with a TechFellow award in the category of Engineering Leadership.The Lean Startup methodology has been written about in The New York Times, The Wall Street Journal, Harvard Business Review,Inc. (where he appeared on the cover), Wired, Fast Company, and countless blogs. He lives in San Francisco.